NEXT LEVEL GROWTH BOOKS

Available on:

Paperback and Hardcover

Five Obsessions of Elite Organizations

Most Entrepreneurs Are Stuck in a Never-Ending Game of Whack-a-Mole. 

They started with big dreams. But now? They’re buried in problems.

  • Fires to put out
  • Employees who don’t deliver
  • Meetings that go nowhere
  • Growth that feels like pushing a boulder uphill

Meanwhile, elite organizations run like well-oiled machines. They are clear and decisive. Their teams move fast. Their execution is tight. Their leaders aren’t drowning in day-to-day chaos. 

What’s the difference? An obsession with five specific and time-tested principles.

In Five Obsessions of Elite Organizations, Michael Erath, founder of Next Level Growth, hands you the exact framework high-performing companies use to create clarity, alignment, and unstoppable momentum. No fluff. No corporate buzzwords. Just battle-tested strategies, practical tools, and real-world examples that work. 

You’ll discover how to: 

  • Build a team that actually delivers—without babysitting.
  • Create a culture of ownership, so people take initiative instead of waiting for orders.
  • Eliminate wasted time, bad hires, and sloppy execution.
  • Scale without stress—so you get more growth and more freedom. 

Great businesses aren’t built on wishful thinking. They adopt a systematic approach to following a principled approach. This book gives you both the timeless principles and the practical tools to implement them immediately. 

Learn why Cameron Herold, former COO of 1-800-GOT-JUNK, founder of the COO Alliance, and well-known author, says, “Everyone has heard of EOS® and many have used it. If you’re ready to go beyond EOS and move up to the next level, read this book…and then get Michael’s team involved to help, but only if you’re really serious about exponential growth.” 

Ready to break free from the chaos? Your NEXT LEVEL GROWTH starts now.

RISE The Reincarnation of an Entrepreneur

When the housing market crashed in 2009, Michael Erath lost everything. Due to a combination of declining sales, betrayals from key staff, and his own blind spots, Michael went from owning two businesses generating $45 million in annual revenue to seeing both of them destroyed while at the same time nearly losing his marriage and his home. But he didn’t let failure keep him down. Instead, he learned from his mistakes and rose back to success.

Michael’s journey inspired him to help others avoid the mistakes he made by bringing discipline, accountability, and balance into their work and personal lives. In RISE, Michael recounts his remarkable story with brutal honesty and self-reflection. He demonstrates how moving beyond a one-size-fits-all business operating system and leveraging a custom-tailored approach, while also building healthy, open and honest leadership teams, can help entrepreneurs free themselves from the control their businesses have over them, fall back in love with their businesses, and achieve their dreams. 

Part refreshingly honest memoir and part guide for entrepreneurs, RISE will show you how to get out of your own way and live your ideal life.

“Michael is one of our best EOS Implementers. What makes him great is that he has lived everything he teaches. His story is a great one and he is a true class act.”

– Gino Wickman, author of Traction® and Creator of EOS® 

“I’ve met countless entrepreneurs over the course of my two-plus decades in business, but few have stories as dramatic—and, in the end, as inspirational—as Michael Erath’s.”

– From the Forward by Cameron Herold, Founder of the COO Alliance, and author of Meetings Suck and Double Double

Download the First Chapter