Recommended Reading

Essentialism

by Greg McKeown

Rise: The Reincarnation of an Entrepreneur

by Michael Erath

The Path to the Pinnacle

by Gregory Cleary and Michael Erath

8 Steps to 8 Figures

by Chris Roth

Five Obsessions of Elite Organizations

by Michael Erath

Launching March 4, 2025

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Business Skills

Built to Last

by Jim Collins

Good to Great

by Jim Collins

Great by Choice

by Jim Collins

How the Mighty Fall

by Jim Collins

Alive at Work

by Daniel M. Cable

Deep Work

by Cal Newport

The Hard Thing About Hard Things

by Ben Horowitz

Never Split the Difference

by Chris Voss

Double Double

by Cameron Herold

Plain Talk

by Ken Iverson

Communication

Crucial Conversations

by Joseph Grenny, Kerry Patterson, Ron McMillan and Al Swizler

How the Way We Talk Can Change the Way We Work

by Robert Kegan and Lisa Laskow Lahey

How to Win Friends and Influence People

by Dale Carnegie

Speak Like Churchill, Stand Like Lincoln

by James C. Humes

Verbal Judo

by George J. Thompson

Radical Candor

by Kim Scott

Company Culture

The Advantage

by Patrick Lencioni

The Culture Code

by Daniel Coyle

The Power of Moments

by Chip and Dan Heath

The Power of a Positive Team

by Jon Gordon

Powerful

by Patty McCord

The Truth About Employee Engagement

by Patrick M. Lencioni

Crave

by Gregg Lederman

Creativity

The Accidental Creative

by Todd Henry

Orbiting the Giant Hairball

by Gordon MacKenzie

Steal Like an Artist

by Austin Kleon

The War of Art

by Steven Pressfield

Yes, And

by Kelly Leonard

Customer Service

Unreasonable Hospitality

by Will Guidara

The Amazement Revolution

by Shep Hyken

Delivering Happiness

by Tony Hsieh

Hug Your Haters

by Jay Baer

The $6,000 Egg

by Todd Duncan

What Customers Crave

by Nicholas J. Webb

Raving Fans

by Ken Blanchard and Sheldon Bowles

Goals & Productivity

The Morning Miracle for Entrepreneurs

by Hal Elrod and Cameron Herold

Changeology

by John C. Norcross, PhD

The 5-Second Rule

by Mel Robbins

Rise and Grind

by Daymond John

Smarter Faster Better

by Charles Duhigg

What Got You Here Won’t Get You There

by Marshall Goldsmith

The 7 Habits of Highly Effective People

by Stephen R. Covey

The 4 Disciplines of Execution

by Chris McChesney, Sean Covey, Jim Huling, Scott Thele, Beverly Walker

Essentialism

by Greg McKeown

Hiring & Firing

The Second in Command

by Cameron Herold

Build an A-Team

by Whitney Johnson

Fire Someone Today

by Bob Pritchett

How to Hire A-Players

by Eric Herrenkohl

The Ideal Team Player

by Patrick Lencioni

Who

by Geoff Smart and Randy Street

Inspirational

Believe It

by Nick Foles

Double Play

by Ben and Julianna Zobrist

Living with a SEAL

by Jesse Itzler

The Power of Positive Thinking

by Norman Vincent Peale

Unbroken

by Laura Hillenbrand

Leadership & Vision

Vivid Vision

by Cameron Herold

Start With Why

by Simon Sinek

The Infinite Game

by Simon Sinek

Extraordinary Transformation

by Nido Qubein

Leaders Eat Last

by Simon Sinek

Extreme Ownership

by Jocko Willink and Leif Babin

The Dichotomy of Leadership

by Jocko Willink and Leif Babin

It’s Your Ship

by Capt. Michael Abrashoff

First, Break All the Rules

by Marcus Buckingham, Gallup Organization

Leadership Development

Big Potential

by Shawn Achor

The Energy Bus

by Jon Gordon

How to Lead When You’re Not in Charge

by Clay Scroggins

Permission to Screw Up

by Kristen Hadeed

The 21 Irrefutable Laws of Leadership

by John C. Maxwell

Personal Development

The 15 Invaluable Laws of Growth

by John C. Maxwell

The Proximity Principle

by Ken Coleman

The One Thing

by Gary Keller and Jay Papasan

Outliers

by Malcolm Gladwell

Market Disruption & Innovation

Blue Ocean Strategy

by W. Chan Kim and Renée Mauborgne

Moments of Impact

by Chris Ertel, Lisa Kay Solomon

Political Risk

by Condoleeza Rice, Amy B. Zegart

Marketing

This Is Marketing

by Seth Godin

Building a Storybrand

by Donald Miller

Invisible Selling Machine

by Ryan Deiss

Jab, Jab, Jab, Right Hook

by Gary Vaynerchuk

Pre-Suasion

by Robert Cialdini

Free PR

by Cameron Herold and Adrian Salamunovic

What’s in it for Them

by Joe Polish

Money

Simple Numbers, Straight Talk, Big Profits!

by Greg Crabtree and Beverly Blair Harzog

Profit First

by Mike Michalowicz

Everyday Millionaires

by Chris Hogan

Thou Shall Prosper

by Rabbi Daniel Lapin

The Millionaire Next Door

by Thomas J. Stanley Ph.D. and William D. Danko Ph.D

The Total Money Makeover

by Dave Ramsey

Relationships

The Art of People

by Dave Kerpen

Boundaries for Leaders

by Dr. Henry Cloud

Captivate

by Vanessa Van Edwards

Daring Greatly

by Brené Brown

Give and Take

by Adam Grant

Sales

Ask

by Ryan Levesque

Fanatical Prospecting

by Jeb Blount

The Lost Art of Closing

by Anthony Iannarino

To Sell Is Human

by Daniel H. Pink

You Don’t Have to Be a Shark

by Robert Herjavec

The Sales Playbook

by Jack Daly and Dan Larson

Sales Management Simplified

by Mike Weinberg

Strategy

Competing Against Time

by George Stalk, Jr.

The Everything Store

by Brad Stone

Nuts

by Kevin Freiberg and Jackie Freiberg

If You’re in a Dogfight, Become a Cat!

by Leonard Sherman

Who Moved My Cheese?

by Spencer Johnson, M.D.

Unity & Trust

The Five Dysfunctions of a Team

by Patrick Lencioni

Speed of Trust

by Stephen M. r. Covey

Tribal Unity

by Em Campbell-Pretty